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Rock Stars in our Field - Anika Görtz


Anika Görtz


We're here to shine a spotlight on the incredible PPC rockstars in our industry. And trust us, we're not just blowing our own horn - it's all thanks to you awesome folks who have been sending in your jaw-dropping nominations for the PPC geniuses you adore.


This time is no different, as we received an excellent commendation for Anna Görtz from a community member and author of PPC Live UK - Veronika Höller.


What is your relationship to Anika?

We work together


What makes Anika a rockstar?

When you ask me about Anika, I can tell you that she's a real force to be reckoned with in the world of PPC.


Her strengths are:

Effectiveness: She generates a ton of clicks on Google Ads and social media.

Copywriting skills: She always finds the right words to appeal to the target audience.

Optimization talent: She knows exactly how to optimize campaigns for results.

Data analysis: She dives into the numbers and finds the right insights.

Creativity: She's always trying new things and staying up-to-date with the latest trends.

Teamwork: She's a great team player who always keeps the needs of her clients in mind.


In short: Anika is passionate about PPC and makes it her mission to deliver effective, understandable, and no-nonsense results. She gets to the point and makes sure your ads land exactly where they need to be. I'm really impressed with her work!


Can you describe an incident that really made Anika stand out to you with her approach?

When implementing a holistic digital marketing strategy for our employer, she understands the importance of SEO, PPC, and social media working together.


What project/personal development skill is Anika working on that we can support?

She is a team lead and has recently acquired new team members. I believe her biggest challenge is dealing with the many different characters, skillsets, and work ethics, as well as promoting individual team members and bringing the team together.


Three words you would use to describe Anika?

Strategic, dedicated and approachable


What have you learned from Anika

She is my partner in crime, the person I trust with whom I talk about everything in the company - what I learned from her is to be more patient. Some mills grind extremely slowly


Name a PPC strength you admire in Anika.

Generating Lead Workflow Sheets/Funnels


If you also know one of these inspiring PPC rockstars; please let us know, we all want to know about them. Let's get the industry to say nice things about each other!


And if you want to meet some of these rock stars to learn from and share with, join our PPC Live UK events, run on the last Thursday of every three months at the early bird price of £17. Our next PPC event is on the 1st of February; get your ticket before it is too late!

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